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Photo by Sammy Williams on Unsplash
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Overpoweringly Powerful Ideas

More than occasionally, I wake up in the middle of the night with an idea.

An idea so important (or at least seemingly important) that I can’t go back to sleep for fear of losing the idea.

Nine times out of ten, a few words in my night notebook is enough to let me get back to sleep.

But that the other ten percent of the time, I need to open up a laptop and write a longer set of notes.

And sometimes that isn’t enough. Writing about separating publishing from publication is an example of this. I couldn’t possibly imagine getting back to sleep until at least a draft was written. Like the distinction between dread and distaste, realizing that there is a difference empowers simple ; solutions that were otherwise impossible to find.

Such power is worth giving up sleep for.

Written by Russell Brand

Entrepreneur in residence at Founder Institute, he has mentored, performed due diligence on and invested in numerous early stage companies. Hundreds of these early stage companies have described Russell’s insights and advice as the most useful thing in the history of their companies. He has always had an inborn ability to find more valuable uses of new ideas and faster ways to achieve results.

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