I just disconnected/unfollowed someone on LinkedIn.
I’ve been getting the same type of “form letter” from them every quarter for several years.
I wonder what their “hit rate” is.
I’m never going to answer anything like what they are sending.
Even if they are getting a non-zero response to this junk in general, they might have realized that they should try something different with me and others who haven’t responded.
But then I had a thought.
What is the response rate is really perfectly zero.
And they subscribed to a system years ago and forgot they subscribed.
Perhaps they are paying a monthly fee to some forgotten vendor to keep sending out this junk.
Could your organization be doing such a thing?








